Media Buy Times - Media Buying Podcast

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Produced by PickConsulting.com, Media Buy Times covers the hottest topics in media buying. Media Buying podcast for Media Buyers by Media Buyers. Find more at MediaBuyTimes.com and PickConsulting.com.

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Title: Digital Marketing and Multi-touch Attribution Podcast

TV Media Response Attribution Podcast

October 10th, 2016

For online marketers, the prospect of adding media such as TV to the media mix seems irrational. It is expensive,… Read more TV Media Response Attribution… Go to Episode

Digital Marketing and Multi-touch Attribution Podcast

October 10th, 2016

Multi touch attribution takes into account all trackable consumer touchpoints, not just the last click before conversion. Multi touch attribution… Read… Go to Episode