Sharper Hotel Marketing


Sharper Hotel Marketing dives into strategies and solutions for hotel marketing.


Sharper Hotel Marketing navigateright Episode

Photography: External Hotel Photography Secrets

Learn the secrets of taking the best external hero shots of your hotel. In this detailed and technical podcast, Chris gives you insights into the techniques he uses to shoot hotel photography including high dynamic range photography, light painting, flash lighting, tilt shift lenses, sky replacements and staging preparations.

He also talks about an often overlooked aspect of framing hero shots that will be used on TripAdvisor and online travel agencies as primary photos.

This is the first in a series of podcasts about all types of hotel photography. Essential listening for any hotel marketing manager or owner who wants to educate themselves in preparation for hiring and supervising a professional hotel photographer or architectural photographer.

To learn more about hotel photography check out Chris Jack Photography.