The Why Factor


The extraordinary and hidden histories behind everyday objects and actions


The Why Factor navigateright Episode

Why is it so hard to get people to pay tax?

Our attitude to taxation is determined by a wide range of factors: whether we think our neighbours are tax dodgers, how much control we have over how funds are spent and even our gender, age and religious beliefs. Nastaran Tavakoli-Far hears tales of tax avoidance by the world’s super-rich and finds out how governments around the world are using simple ‘nudge’ techniques to get people to feel positive about paying up. Guests: Carla Gericke, President Emeritus of the Free State Project Brooke Harrington, Professor of Sociology, Dartmouth College Stewart Kettle, Senior Advisor at the Behavioural Insights Team Jan-Emmanuel De Neve, Associate Professor of Economics and Strategy at Saïd Business School Benno Torgler, Professor of Economics in the School of Economics and Finance, QUT Kelly Sarri, filmmaker Photo: Calculating Tax Credit: Getty Images